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Travel CRM

Travel CRM software that turns enquiries into booked trips

See every enquiry on one board, know each traveller before you call, and follow up on time. Leads, quotes, bookings, payments and documents share one customer record.

  • Five-stage lead pipeline
  • Customer 360 profiles
  • Quotes and itineraries
  • Self-hosted, source code

The board

Travel CRM software, from new enquiry to travelled

This is how travel CRM software looks in PHPTRAVELS. Every request is a card that moves from left to right as the deal moves, and the customer profile beside it shows who you are talking to.

Sales pipeline · this weekSample screen
Source
  1. New enquiry2

    Stage value –

    • Maldives honeymoon2 adults · 7 nights–WebsiteUnassigned · reply within 1 hour
    • Umrah, family package5 travellers · 10 nights–WhatsAppOwner: Bilal
  2. Quoted2

    Stage value –

    • Istanbul and Cappadocia2 adults, 1 child · 6 nights–WhatsAppQuote v2 sent · OmarOpen in profile
    • Bali incentive group12 travellers · 5 nights–EmailAwaiting rooming list
  3. Follow-up1

    Stage value –

    • Swiss rail tour4 adults · 8 nights–PhoneCall back Thursday
  4. Booked2

    Stage value –

    • Dubai company offsite120 guests · 3 nights–EmailDeposit paid
    • Rome school trip32 travellers · 4 nights–WebsiteVouchers issued
  5. Travelled1

    Stage value –

    • Bangkok and Phuket2 adults · 9 nights–WebsiteFeedback request sent

What it is

A CRM that knows what a trip is

Travel CRM software is a customer system built around how travel is sold. A general CRM tracks a contact and a deal. A travel business also needs the travellers on that deal, the dates, the quote versions, the supplier bookings, the payments still due and the passports that must be valid on the day.

In PHPTRAVELS the CRM is part of the same installation as the booking engine and the back office. A website booking, an agent booking and a WhatsApp enquiry all land on the same customer record, so nobody copies details from one screen to another.

Retail agencies with many walk-in and repeat customers can read the Travel agency CRM guide. Teams that want to change the code first can start with Travel CRM open source.

What one customer record holds
Enquiries
Source, dates, destination, travellers and budget
Quotes
Itinerary, inclusions, exclusions and every version sent
Bookings
Status, supplier references and vouchers
Payments
Deposits, balances, invoices and what is still due
Documents
Passport and visa details with expiry dates
Messages
Email, SMS and call notes on one timeline
Owner
The agent responsible and the next follow-up time

The pipeline

Five stages, each with a clear next step

Stages only help when everyone agrees what moves a card. These are the rules most travel teams start with. You can rename them or add your own.

  1. 01

    New enquiry

    Moves in whenA form, email, call or chat request arrives.ThenAssign an owner and set a reply time, so the lead does not wait in a shared inbox.
  2. 02

    Quoted

    Moves in whenThe agent sends a priced itinerary.ThenKeep each quote version on the record and log what the customer changed.
  3. 03

    Follow-up

    Moves in whenThe customer has the quote but has not decided.ThenA task reminds the owner to call, and an email sequence can keep the trip in mind.
  4. 04

    Booked

    Moves in whenThe deposit or full payment is received.ThenRaise the invoice, track the balance, confirm suppliers and issue vouchers.
  5. 05

    Travelled

    Moves in whenThe return date has passed.ThenAsk for feedback, note what they liked and plan the next trip from the same history.

Compare approaches

Spreadsheet, general CRM or a travel CRM

Most agencies start with a spreadsheet and an inbox. Some move to a general sales CRM. This is what changes at each step.

TaskSpreadsheet and inboxGeneral sales CRMTravel CRMPHPTRAVELS
Capturing enquiriesSpreadsheet and inboxTyped in by hand, often lateGeneral sales CRMWeb forms and email captureTravel CRMWebsite, agent and chat enquiries on one board
Trip detailsSpreadsheet and inboxFree text in a cellGeneral sales CRMCustom fields you build yourselfTravel CRMTravellers, dates, itinerary and quote versions
Bookings and suppliersSpreadsheet and inboxA separate systemGeneral sales CRMNotes or an integration projectTravel CRMLinked to the booking engine and supplier APIs
Payments dueSpreadsheet and inboxAnother sheetGeneral sales CRMUsually a separate finance toolTravel CRMDeposits, balances and invoices on the deal
Passports and visasSpreadsheet and inboxScans in emailGeneral sales CRMAttachmentsTravel CRMDocument details with expiry dates per traveller
Follow-upsSpreadsheet and inboxMemory and sticky notesGeneral sales CRMTasks and remindersTravel CRMTasks, reminders and email sequences by stage

Calculator

What one point of conversion is worth

A CRM pays for itself when fewer enquiries go cold. Enter your own numbers to see what one extra booking in every hundred enquiries means for you.

Sample figures · change them

Booked sales per month today
–
Extra sales from +1 point
–
Extra margin per month
–
Months to cover the Startup licence
One-time licence

This is simple arithmetic on your inputs, not a forecast. The licence price is the one-time Startup price from our pricing page.

Who uses it

One record, four teams

A travel CRM is not only for sales. Each team uses the same customer record for a different job.

Sales agents

  • A personal list of leads and follow-ups due today
  • Quotes and itineraries built from templates
  • The full message history before every call
  • Lead source on every card

Operations

  • Booking status and supplier references
  • Vouchers and travel documents per traveller
  • Rooming lists and passenger lists for groups
  • Changes and service requests after booking

Finance

  • Deposits, balances and receivables per deal
  • Invoices linked to the booking
  • Exports limited to the roles that need them
  • Audit history of who changed what

Managers

  • Pipeline value by stage and by owner
  • Response time and conversion reports
  • Role-based access by team and branch
  • Reasons why deals were lost

Finance teams usually pair it with Travel agency accounting. Agencies that sell through sub-agents add the B2B travel portal, and repeat sales run through the Newsletter module.

Costs and licensing

Pay once, keep your customer data

PHPTRAVELS is sold as a one-time licence with the source code, not a monthly fee per user. You host it on your own server, so the customer records, passports and payment history stay where you decide.

Every plan includes the source code and self-hosting. The plans differ in languages, currencies, the B2B portal and how far you can customise the code. For every other cost line, see the Software cost guide.

  1. Startup

    One-time licenceone-time licence
    • Source code and self-hosting
    • English and one currency
    • Reports and markup rules
  2. Agency

    One-time licenceone-time licence
    • Unlimited languages
    • Agent wallet
    • Priority support
  3. Enterprise

    One-time licenceone-time licence
    • Multi-currency quotes
    • B2B portal and white label
    • Full customisation of the code

FAQ

Travel CRM software questions

Short answers for agencies, tour operators, DMCs and OTAs.

Talk to sales

It is customer relationship management built for selling travel. It keeps enquiries, traveller profiles, quotes, itineraries, bookings, payments and follow-ups on one record, so your team replies faster and books with fewer errors.

You can, but you will build the travel parts yourself: travellers per deal, quote versions, supplier bookings, payments due and document expiry. A travel CRM has these from the start and is linked to your booking engine.

Yes. The five stages on this page are a starting point. You get the source code, so your developers can rename stages, add new ones or add fields for your products.

Website forms and bookings, agent bookings, email, phone calls logged by the agent and chat. The source is saved on every lead, so you can see which channel brings booked trips.

Yes. The CRM sits in the same installation as the booking engine, so bookings from your connected suppliers and GDS land on the customer record with their status and documents.

On your own server. PHPTRAVELS is self-hosted, so you choose the provider, the region and who has access. That matters when you store passports and payment history.

Licences start as a one-time payment with the source code. There is no fee per user. Hosting is paid to your own provider.