Travel

Quality in service – the best marketing strategy!

Written by Qasim Hussain · 3 min read >
Quality in service – the best marketing strategy!

Be it any business, the most challenging task is improving the customer service. There is always room for betterment in the services you provide to your clients and there are always ways, means and times by which anyone can deliver even better to the clients. All it needs is dedication and focus. Ultimately, what speaks for any business is its quality of services to its travelers.

The best marketing!

Good customer services are not just limited to doing right to your customers and just giving them the required services and then not checking on them, that is not how your travel agency will grow. If you want your travel company to grow, you need to assist your travelers and clients with assistance for all their travel and travel software related needs. This ultimately will help your business grow into a trusted brand that others will definitely flock to.

Let us help all you travel agents with things you need to do in order to bring betterment in customer service:

Focus – Be an expert:

For any travel agency to improve its customer quality service “focus” is the key factor. Focus on your niche and be an expert at it. Working as travel agent doesn’t merely mean booking up flights for your customers from on destination to other. This is not what travelers want from travel agents because these small things they can do themselves. If someone comes to a travel agent he or she wants something much more complex and being an active travel agent you must be ready to deliver.

A successful travel agent needs to be specialized in his services, knowing all the ins and outs that are much more difficult to come by as a member of the general public. Being an expert in your area means that you specialize in your given area or region making yourself an expert about how to navigate, interact with, and know special little things in those areas that can make a normal trip something special and adventurous. 

To stand out from rest of travel agents in your offerings for your travelers offer something that sets their trip apart. Part of this also means crafting special and unique experiences for the unique individuals who come to you. Learning how to specialize and spot those little life-changing add-ons can help foster goodwill, build trust, and bring your customer relations to the next level.

Built the confidence:

Once your clients or potential clients trust your words it means have won them. Therefore investing in gaining their trust is really important for any travel agent. If your client has got trust issues on you then it really does not matter how low rates you are offering them or how high rates you are offering, what great deals you have, how much competitive you are in the market or how much you know about your area.

In travel industry trust is the foundation for every sale and for every marketable adventure, and a very simple fact is the more your clients trust that you actually have their goodwill and best interest at heart, the more options, packages, and add-ons you will be able to sell them.

Be genuine and honest in everything you do and offer, in order to sell more and more importantly give them an amazing experience for all the trust they have in you.

Sell your Expertise

For a travel agent his expertise is his asset – USE it – SELL it. It has become harder for travel agents to offer better deals than individuals can find over the internet themselves. This is because of the online booking system, tools and airline offers. The things have become tougher for travel agents to attract clients.

In such a situation the best thing any travel agent can do is to sell his Expertise rather than selling what is easily assessable in the market. Sell what the potential clients can not buy themselves and they are forced to come to you. This means you are selling a specialized, customized, unique experience to your clients. The more special and unique you can make it, the more satisfied your customers will be.

Be Active – Be available:

Being a smart travel agent or travel software service provider the best thing you can do is to be available for your clients and listen to their needs. That is one integral part of good customer service.

Quick response time is a must. The hallmark of excellent customer service is the ability to actually reach to your clients. In today’s world with fast technology, social media, cell phones and internet it has become very easy. It only works if you are willing yourself to be available to your clients whenever they need you and your assistance. For example; if your clients are traveling abroad and something were to go wrong, they need to be able to reach you any time of the day or night. Remember, they have spent lots of their hard-earned money and time trusting that you will provide an excellent trip and excellent service.

If your clients are facing some problem and instead of being available to them you are just hiding around that means you are not going to see those clients again. We all know how annoying it is when you are put up on hold and a ten minutes wait become hours long wait when you desperately in need to holdon to someone when you are in trouble.

That is why solutions like PHPTRAVELS are there for travel agents to gear up with all the needs of a travel industry and push their growth and uplift their success rate.

So be a smart travel agent and learn to offer the best customer services you can, gear up your systems, shift from manual systems and upgrade to software technologies thus keeping lifetime clients. In no time you will become a travel agent known for exceptional customer service.

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