More than 2400 million people use Facebook, it’s a great platform to promote your travel agency on Facebook due to massive opportunities it holds for agencies.
Many travel agencies are promoting their businesses with Google Ads but it is expensive for most industries, not a good fit for a startup travel agency, right?
That being the case, Facebook Ads is a great alternative to Google Ads where you can target specific people to reach target people, how? Keep reading.
Let’s talk about the ways you can promote your agency.
6 Free Ways to Promote Your Travel Agency on Facebook
Here are the top 6 six ways to gain more visibility:
Post Regularly on Your Facebook Page
Posting regularly on Facebook seems the hardest job because you need time and creative power to engage your fans.
But the best way is to make 30 posts in a day in your free time and schedule all the posts for the next 30 days.
How is it possible?
You don’t need to learn any sophisticated software; you can do with online tools that are free to use like Canva.com. It’s easy to use. You just need to select a template, edit, and export to JPG or PNG or even PDF.
- Research for two hours what to post by analyzing your competitors and audience.
- Select one template on Canva that you’ll use for all your posts to save time.
- Schedule for the next 30 days.
- Enjoy your 29 days.
Post in Groups
Posting in a group of 10K members or more is a great way to promote your travel agency, but it’s not that easy since spamming is not allowed and you’ll be banned.
What’s the best way to tackle the problem then?
You need to spend at least one month on providing value in the group.
How?
Write original posts that the members of the group would love to read that can be related to your travelling experience.
Besides you can see the past best posts with the help of the Facebook Group Search and can do the same.
How to get started?
- Create a new Facebook account or use your existing account
- Join relevant travel agency or travel groups in your city or country
- Spend one or two months to build trust by posting unique content without any promotion
- Once people start trusting you, promote your agency without being spammy.
Make More Relevant Friends
You must make friends who love travelling or who can become a client of your travel agency. You must be selective since you have a limit of only 5000 friends.
You must write about your experience, help people to select the best destination or any issues that they may encounter when they go for a travel.
The more trust you build, the more revenue you can generate.
- Join relevant travel groups on Facebook
- Start making friends who love travelling
- Impress them with your content and photos
- Start promote in a creative way
Live Streaming
Live streaming has become a new norm on Facebook. People love watching live streaming because fans can connect and communicate instantly and in real-time with the owner.
The brands that live stream regularly on Facebook get more revenue. Moreover, live streaming helps to answer your fans’ questions instantly that can help to generate more money and revenue.
- Watch 100 live streams videos to have an idea what people love
- Write scripts for your live steams videos
- Live at that time when people are free